During its Spring Loaded special event on April 20th, Apple announced that paid subscriptions would be coming to the Podcasts app, allowing podcasters to charge listeners money for access to their shows. Starting this May, all creators will be able to sell premium subscriptions to their shows that can include benefits such as ad-free listening, exclusive content, and early access to new episodes. Subscriptions start at just $0.49 a month.
There is one catch, though. In order to enable subscriptions, podcasters will need to pay Apple $19.99 a year, and for the first year, Apple will take a 30% cut of revenue earned through subscriptions. In subsequent years, Apple will drop its cut to 15%. This didn't come as much of a shock, especially given Apple's policies for apps sold on the App Store, but it has left the door open for Spotify to swoop in with a much more attractive offer for creators.
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Spotify might crush an exciting new Apple service before it even launches originally appeared on BGR.com on Fri, 23 Apr 2021 at 20:12:33 EDT. Please see our terms for use of feeds.
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